Vista 2 Launch:
SFX features video

Challenge:

Educate the consumer on the key features of Vista 2 using SFX while staying true to the brand’s outdoor heritage.

 

Concept:

Integration of tech-driven SFX into this 30s video gave Jaybird the opportunity to stand out from the CE audio competition while maintaining its outdoor appeal. Follow our athlete’s daily routine in three different scenarios as she highlights each feature.

Vista 2 SFX video

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Competitive Cyclist

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